A recent study from the Massachusetts Institute of Technology has sparked a timely debate: does using AI, like ChatGPT, dull our critical thinking skills?
The research suggested that participants who relied on generative AI during writing tasks showed reduced brain activity in key cognitive areas. Naturally, that raised some red flags, particularly around its implications for learning, creativity and critical thinking, especially in children.
But what do business leaders, professionals and entrepreneurs working with AI every day have to say? We put the question to our community: How do you use AI? Do you feel it sharpens your thinking – or makes you a bit mentally lazy?
Here’s what they told us.
“AI can sharpen your thinking or make you mentally lazy. It really boils down to intention.” – Derek Peterson, CEO, ROAM Agricultural
Like any tool, AI isn’t inherently good or bad. The difference lies in how it’s used. Peterson draws a comparison to cars: while they reduce physical movement, they can also enhance productivity. AI, he argues, works the same way, offering efficiency gains if users stay intentional about maintaining their cognitive edge.
“AI’s not taking away my brain. It’s giving me breathing room to be more strategic, more creative, more human.” – Tracy Sheen, AI Consultant, The Digital Guide
For neurodivergent users like Sheen, AI isn’t about outsourcing thinking. Instead, it’s a cognitive aid. She sees AI less as a threat and more as a supportive tool, comparable to calculators or stored contact lists.
“Every major innovation has sparked the same worry: Are we getting lazy? Maybe. Or maybe we’re just making space to think differently,” she says.
“Creativity is a muscle that must be exercised. And AI could make for some lazy, unoriginal marketing.”
- Kate Toon
“We all have a choice right now. We can choose to be lazy or we can keep our human brains in the process.” – Leanne Shelton, CEO, HumanEdge AI Training
Shelton has taken the time to train ChatGPT on her brand voice, IP and customers so the AI understands her tone and goals. But she never uses its outputs without significant critical input.
“If your brain doesn’t hurt after working with AI, you’ve handed too much over to the bots,” she says.
“Creativity is a muscle that must be exercised. And AI could make for some lazy, unoriginal marketing.” – Kate Toon, Business Mentor, Stay Tooned
Toon believes the blank page still holds value. She uses AI to refine and polish but not to start. Beginning from scratch forces her to flex her creative muscles in ways that pre-written drafts don’t.
“By applying our own brainpower to the task of quality input and output, versus mindless instructions, those who continue to use and expand their brainpower with AI tools will stand out from the pack. Engaged brains, not lazy.” – Jenny Stilwell, Managing Director, Hanby Park Consulting
Stilwell likens briefing AI to briefing a staff member. It takes clarity of purpose, clear objectives and defined outcomes. When used with discipline, AI becomes a way to amplify human expertise – not replace it.
“I use speech to interact with AI as a powerful way to clarify my own thoughts. (Try it – it’s cathartic!)”
- Anthony Cipolla
“Using AI to question our answers, not just answer our questions, is crucial.” – Bethan Winn, Founder, Human Skills Co
Winn emphasizes the importance of pausing before defaulting to AI. Her process involves stepping back, asking fundamental questions and interrogating assumptions.
“Human intelligence will change, but there will always be a place for critical, creative and strategic thinking,” she says.
“AI sharpens my thinking when I treat it as a partner, not a crutch.” – Jonathan Reeve, VP APAC, Eagle Eye
Reeve uses AI to speed up research and refine messaging, freeing up time to focus on planning and customer engagement. But there’s a line. “If I lean too hard on it, asking it to think for me instead of with me, it starts to dull my edge. And the output becomes inauthentic,” he admits.
“AI gives us a starting point, not a shortcut.” – Lindsay Nahmiache, Founder & CEO, Jive PR + Digital
At Jive, AI is used to generate initial ideas and improve workflows, but final decisions are always made by a human with a sharp eye and creative intent. In fact, Nahmiache argues, the presence of AI demands more critical thinking – not less.
“AI is the new computer. The new electricity. The new steam engine. Every technological advancement in history has faced this same hype and then worry.”
- Sarah Spence
“I use speech to interact with AI as a powerful way to clarify my own thoughts. (Try it – it’s cathartic!)” – Anthony Cipolla, AI Lead, COSOL Global
Cipolla treats AI like a sounding board instead of a source of truth. His rule? Don’t present an idea unless he fully understands it himself.
“I never outsource my creativity or thinking to AI,” he says. “But once I’ve done the internal work, I turn to AI as a digital colleague to gain another perspective outside my own echo chamber. It’s extremely effective.”
“Used well, AI might not save time at all. But it lets me go further.” – Steven Lewis, Strategic AI Marketing Advisor, Taleist Agency
Lewis has built AI ‘advisory teams’ to critique his marketing work from different angles, which takes more time upfront but leads to deeper insights. In his world, AI is a tool for scale.
“AI is the new computer. The new electricity. The new steam engine. Every technological advancement in history has faced this same hype and then worry.” – Sarah Spence, CEO, Content Rebels
CEO Sarah Spence points to the Gartner Hype Cycle to frame where we are with AI today: the dust is settling from the initial excitement, and we’re starting to grapple with its complexities. She believes we’re on the cusp of discovering the real, long-term benefits of this technology.
“AI sharpens my thinking when I treat it as a partner, not a crutch.”
- Jonathan Reeve
If there’s one common thread throughout these responses, it’s this: AI can make us mentally lazy, but it doesn’t have to.
Used with purpose and intention, AI becomes a powerful tool for efficiency and creativity. But to make the most of it, humans must be actively involved – setting strong intentions, asking the right questions and continuing to think critically.